This morning Adam and I printed off the logos we have been working on all week for our colleagues to see and offer opinions. At first we didn't tell anybody who did which logos, and my colleagues seemed really impressed with all of the designs. Scott said that he thought that all of the logos were really good and we should save the ones that don't get used in case we can incorporate them into any future branding. It was such a compliment to hear this and it made me feel really good about the work I have done; even if the client doesn't choose one of my logos I still feel that I have improved since the last time I completed a project.
After we had printed out the logos and looked at them all, we talked about tweaks that could be made to each one, and considered using different colours, as both Adam and I had used shades of turquoise and blue. From there we both went back to the screen versions and polished the logos ready to print off. I had originally chosen a palette of blues, but I also created a variation for all four logos in a different colour palette, consisting of orange, grey and cream. In addition, I created a third variation with a coloured background to show how the logos would work if they decided to use another coloured background other than white.
These alterations didn't take long which meant that we were able to print them off again and lay them out ready for the client. Julian then rang the client to arrange a meeting, but they couldn't come in today and will be coming in in the morning. This gave me enough time this afternoon to prepare a mood board of potential images for their website. The client has already paid the deposit for their website, so I thought if I got a mood board prepared then we could get an idea of the sort of images they would and would not like on their website and we can push the project forward.
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